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Welcome to the Business Project Resource Center!

The Business Project is a core component of the Eno/MAX experience. Throughout the program year, you will identify, research, and develop a high-priority business challenge or opportunity facing your agency—and present a clear, actionable recommendation to senior leadership.

Your Business Project binder and workbook are your primary guides for this work. This Resource Center is the digital companion to those materials. It houses the videos, examples, templates, research links, and discussion spaces referenced throughout the binder and workbook.

You do not need to use everything on this page at once. Your printed materials will direct you to specific sections of this Resource Center at different points in the year as your project evolves—from early scoping and research, through analysis and case development, to preparing and delivering your final pitch.

This page is designed to support you throughout the program year and to remain useful as you refine and present your project within your home agency.

Business Project Resources:

Making Your Statement Pop Presentation Slides (link)

Sample Business Project Statements (link)

SWOT Analysis (link)

Theory of Constraints (link)

Design Thinking (link)

Status Quo Bias (link)

Stakeholder Matrix (link)

Stakeholder Analysis 101 (link)

Decision Matrix Example (link)

How to Make Better Decisions – HBR (link)

How Leaders Weigh Decisions (link)

The 5 Cs of Strategic Thinking, Decision Making, and Delegating (link)

The Framing Effect (Link)

How to Handle Tough Questions (Link)

Mock Pitch Slide Show Examples (Link)

Presenting to C-Suite Executives (link)

Presentation Design 101 (link)

How to use PowerPoint: A Beginner’s Step-by-Step Tutorial (link)

How to Present Like a Leader (link)

10 Tips for Improving Public Speaking (link)

On-Demand

Business Project Video Series

Orientation

GETTING STARTED

COMING SOON

Short, grounding video to help you understand what the Business Project is (and isn’t), why it matters for your leadership development, and how it fits into the MAX program. Watch this first to set expectations and start the project with clarity and confidence.

What’s a Business Project, Really?

Jan 4, 2026 | Karen Price

Throughout Program Year

PHASE-BASED GUIDES

COMING SOON – Released monthly starting in April

Brief, just-in-time videos aligned to each phase of the Business Project. These guides help you know what to focus on, common pitfalls to avoid, and how to keep moving forward—mirroring the structure of the workbook and the rhythm of the program.

On-Demand

Tools and Troubleshooting

COMING SOON

Quick, practical videos you can use anytime you need support. This series covers common challenges, how to use project tools without overcomplicating things, and ways to get the most out of BPIE sessions and other program resources.

Join the Conversation

Business Project Forum

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